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About Us


ROCK AND ROLL CYCLES LLC, Manufacturers & Producers, Lubbock, TX

Joe and Nona Tarver (along with their son Brad) began manufacturing therapeutic cycles for children and adults with special needs over 24 years ago in a garage in Lubbock, Texas. Recognizing the physical challenges or limitations which prevent many from riding a bike, the Tarvers came up with a plan to not only customize cycles to address these challenges, but also a way for each special-needs person to EARN their very own bike in a fun and innovative way.

Rock and Roll Cycles build outdoor cycles which allow individuals with a variety of special physical needs to participate in the simple activity of “riding a bike”. Each cycle is custom designed for the rider, and may include special adaptive specifications such as: custom seating, arm rests, lap and chest belts, foot and heel straps, foot and leg rests, and pedal modifications. Some may be outfitted with a combination of handlebar power and pedal power.

In addition to mobility for the rider, the cycles provide a therapeutic workout as well as an opportunity to get fresh air and socialize with friends and family. These special cycles are for individuals who have: Cerebral Palsy, Down Syndrome, visual impairment,
Spina Bifida, orthopedic handicaps, paralysis, or mental challenges. Although the average cost of one of our special cycles is around $1,300 (depending on the specifications and man-hours involved), the actual value soars to an estimated $40,000 when therapy value is taken into consideration.

CONTACT US NOW! Click Here - The Rock and Roll Cycles family wants everyone with physical challenges to enjoy the benefits of one of our cycles.

Abilene Reporter-News
September 3, 2007

Donated Trike Restores Mobility
By Kyle Peveto

Photos by Ronald Erdrich


Andrew Morris looks over his
new tricycle Monday evening.
Morris' old ride was stolen over
the weekend, but a Lubbock man
visiting Abilene read about
Morris' loss in the Reporter-News
and gave him a new one.


Andrew Morris rides his new tricycle down Ballinger St. on Monday evening. Morris' old ride was stolen over the weekend, but a Lubbock man visiting Abilene read about Morris' loss in the Reporter-News and gave him a new one.

After Andrew Morris' three-wheeled Schwinn was stolen over the weekend, his friends and family could only explain the crime as "pure meanness."

But the community's outpouring that replaced the disabled 68-year-old man's only independent form of transportation was the complete opposite.

"It's a wonderful feeling, to know people like this are out there," Andrew's wife, Brenda Morris, said Monday.

The Schwinn tricycle allowed Andrew -- who was partially paralyzed on his right side following a massive stroke 13 years ago -- to exercise, visit neighbors and drum up business for his small lawn care business. He used the bike to buy groceries at the nearby United Supermarkets store for Brenda, who is unable to drive for several weeks following a debilitating knee replacement last month and an emergency knee surgery last week. About noon Saturday, when he realized his bike had been stolen from his front porch, Andrew walked the neighborhood around Hunt Street with his cane, searching for the blue Schwinn, and Brenda filed a police report.

On Monday, the Reporter-News published a front-page story about the couple's predicament. Before 9 a.m., only hours after the paper hit driveways, Andrew had already been offered a new trike.


At 8:45 a.m., Brenda was awakened by a phone call from Joe Tarver, a Lubbock man who was visiting his brother in Abilene. Tarver owns Rock 'N' Roll Cycles, which builds special tricycles for children and adults with disabilities. He had a "warehouse full" of trikes just like Andrew's.

By 3:30 p.m., Tarver's son, Blake, and grandson, Drew, had driven from Lubbock with a new, red three-wheeler.

"We've never earned a living doing it," said Tarver, who has other business ventures. "Most of the cycles we've built, we've just given away."

The Tarvers built the trike in Morris' driveway and adjusted the gearing, seat and brake for Andrew's size. Andrew said he was thrilled with it.

"Now I'll have a hard time keeping him at home," Brenda said.

Worth about $495, similar tricycles were also donated to the West Texas Rehabilitation Center, Tarver said. He has given them away across the country and in Africa and Europe.

"This is rewarding," he said. "We have several stories from around the country that are very touching."

Brenda Morris received phone calls all day, and at least two other people have anonymously offered to buy Andrew a new tricycle. Monday afternoon, a woman from a Labor Day golf tournament brought by a basket with the news story pinned to the front and nearly $300 inside. Even though the Morrises tried to return the gift, the woman asked them to keep the money.

"We're very blessed that we have very good friends," Brenda said. "I knew the help was there."

After parking his new ride in the driveway Monday evening, Andrew walked with his cane to their pear tree and began knocking down fruit for visitors. Because the stroke impaired his speech, he said little, but he smiled broadly while Brenda sat in her scooter and thanked the people of Abilene.

"I just want people to know about the goodness of people around here," she said.

Lamesa Press-Reporter
Sunday, October 7, 2001

By Lynn Beck

Kids like to play. It’s part and parcel of being a child, a privilege of youth. For some children, however, many forms of play can be difficult, if not impossible, activities.

The handful of kids assembled at Tuesday night’s meeting of the Evening Lions Club are just such children – children whose special needs make the simple act of play an often difficult task.

With physical limitations ranging from poor balance and unsteady gait to complete inability to walk, these kids are not able to enjoy many activities that other children take for granted. With the help of the Evening Lions, however, bicycle riding is not longer and impossibility for them.

Brandon Bunton, Taylor Chapman, Justin Fuentes, Ermalinda Gallo, Matt Stephens, and Cody Wilson were each presented a special “Rock ‘N Roll cycle” – each one custom built for specific individual needs.

These lucky kids are the first on a long list of area children with special needs that the Evening Lions Club and Rock ‘N Roll Cycle CEO Joe Tarver hope to help.

For individuals with cerebral palsy, Down’s syndrome, visual impairments, mental retardation, spina bifida, orthopedic handicaps, and paralysis, the Rock ‘N Roll cycle is an answer to a prayer.

The Rock and Roll Story

Joe Tarver, along with his wife Nona and their son, Brad, began manufacturing the unusual cycles in their garage some 15 years ago.

A unique, patented handlebar mechanism allows a rider to power the cycle with forward and backward “rocking” of the handlebars. This, explains Tarver, is the key to the cycle’s significance, and its success.

The design allows individuals with a variety of special physical needs to participate in the simple activity of “riding a bike.” The special handlebars, and in some cases, the combination of handlebar power and pedal power, allow the rider to get valuable therapeutic exercise while having fun.

Although the average manufacturing cost of one of the special cycles is about $1,300 (depending on the specifications and man-hours involved), the actual value soars to an estimated $40,000 when therapy value is taken into consideration.

In addition to mobility for the rider, Tarver explains, the cycle provides a cardio-vascular workout, strengthens hand grip, and provides exercise for muscle groups used to power the cycle. At a minimum, arms, shoulders, back, and stomach muscles get a workout. In cycles with pedals, the calves, thighs, and hip flexor muscles can be exercised as well. The effect is overall strengthening and development of muscles as well as motor skills.


 Add to all that the benefits of fresh air, sunshine, and socialization with other children, and the cycle’s value becomes immeasurable.

 Special adaptive specifications include custom seating, arm rests, lap and chest belts, foot and heel straps, foot rests, and pedal modifications.

 Every cycle is custom-made for the needs of the individual rider, explains Tarver, with models available for children, youth, and adults. The children’s cycles are built to grow with the child says Tarver, and are adjustable at the seat, pedals, and handlebars.

 Today, the Tarvers’ Levelland-based business ships cycles all over the United States. Rock ‘N Roll cycles can be found in Asia, Africa, Europe, Canada, and South America.

 The Tarvers now spend much of their time raising money and helping service organizations like the Evening Lions Club locate funds and sponsors.


The Evening Lions Step In

Lamesa Evening Lions member Vicki Lanham says the club’s involvement began when she heard about the special cycles through connections with a Midland Lions Club.

After learning about the many benefits the cycles offer for children with special needs, and finding out just how many children in Dawson County could benefit from such a cycle, Lanham and her fellow Evening Lions jumped at the chance to get involved.

It was Joe Tarver, Lanham says, who was instrumental in guiding the Lions to West Texas foundations that offer grant money for such worthy causes.

“I’ve been working on this for about 18 months,” Lanham admits.

In addition to the six local children who received cycles this week, an additional six youngsters will be receiving cycles between now and Christmas, Lanham says.

“There are so many children in Dawson County who could benefit from something like this,” she says. “We just need to find out who and where they are.”

Lanham is working with area school districts and other organizations to identify potential candidates for Rock ‘N Roll cycles. Confidentiality laws regarding personal information, however, have significantly slowed the process of getting information about children who could benefit from the effort.


Rock and Roll Cycles Warehouse

Tyler's Story

Texas Special Olympics Cycle For Life Project


Rock and Roll Cycles
12403 CR 2300
Lubbock, TX 79423
1-855-306-3223 (You may contact us any time at this toll-free number.)
Copyright 2014-2017 Rock and Roll Cycles, LLC